We’ve come a long way. Attitudes concerning traditional ‘push’ marketing have changed rapidly and brands everywhere are embracing more subtle, customer-engagement strategies. One of these strategies is...
‘Wealthy‘ and ‘freelancer‘ are not words that I would use together in the same sentence. There’s an incredulous and audacious element about them that makes you...
Sometimes it’s easy to identify your key competitors. You can Google them using relevant key words, find them on business directory listings or at your local...
Finding a niche market for your business is an important part of your marketing plan. A lot of business-owners assume that they can market their services...
In the previous article, I talked about branding as the number one challenge that Marketing Communications professionals face in the age of technology. Another common problem...
At last! Yesterday April 19th, 2010 Mike Stelzner of Social Media Examiner released The April 2010 Social Media Marketing Industry Report! Why is this important? Because...