As a business owner, you know that networking is essential to the success of your company. You also know that making connections can be time-consuming and...
Your Facebook business page is a key part of your social media marketing strategy. But if you’re not using it correctly, you’re missing out on a...
Starting a home health care business can be a rewarding and lucrative way to become your own boss and help others in your community. But before...
If you’re not using market segmentation in your marketing campaigns, you’re missing out on a major opportunities to improve your results. By targeting specific groups of...
Market segmentation is the process of dividing a market into distinct groups of consumers with different needs, characteristics, or behaviors that might require separate products or...
The first step is to understand who your target market is. Segmenting your market allows you to focus your marketing efforts on a specific group of...
Marketing segmentation is the process of dividing a market into distinct groups of consumers with different needs, characteristics, or behaviors who might require separate products or...
In content marketing and social media you want to make sure you’re engaging with the right people. So for example an OB-GYN practice using Facebook, Twitter,...
Are you in charge of managing social media at your healthcare organization? Whether you’ve been around social media for a while or you’re new to the...
As a mom of a child with developmental and speech/language delays, I am constantly online researching his condition, looking for new educational tips, and to find...