Facebook is the world’s largest social media platform with over 2.23 billion monthly active users. That’s a lot of people that your business could be reaching!...
Compelling stories live in our data. But you wouldn’t know it by the way brands treat it In a recent article published on Content Marketing Institute,...
Relevance! It is the end-all-be-all for today’s digital consumer. When making a purchasing decision digital consumers are looking for content that is highly relevant to their...
When it comes to dealing with negative social media comments, more than half of marketers aren’t sure what to do. Recent research published on eMarketer shows only...
Yesterday afternoon, I sat on a Google Hangout panel hosted by Danya International, to discuss how to engage women in social media and public health. The discussion...
Are you managing the social media program at your hospital? Do you sometimes feel like you’re pulling out teeth trying to do your job well? In...
Likeability matters in any organization and blogging can help. Oftentimes, it’s easy to underestimate the value of likeability when your organization revolves around grave health matters....
Have you noticed how common the hashtag (#) has become in Twitter conversations? I don’t think even Chris Messina back in ’07 realized how his simple...
Do you write a hospital blog that isn’t getting much interaction? Perhaps you’re wondering if anyone is even reading your blog. Would you like to see...
Facebook is a tough nut to crack. You think you’ve got it figured out and then they change it up again. For many of you who...