Social media platforms are becoming one of the most popular methods for communication and for media/entertainment consumption. Most of us have accounts on either Facebook, Instagram,...
We all understand the important role healthcare marketing plays in publicizing and educating people about major diseases, pharmaceutical advancements and medical procedure innovations. Although this field...
Google recently moved to upgrade its social networking system, which included a lot of changes to the Google+ platform. One of the biggest changes that Google...
Cigna, one of the largest healthcare services companies in the nation, was one of the first companies to implement an integrated social media strategy. By consistently...
Medicine is a communication-intensive practice. Or at least is should be. Medical staff including nurses, clinicians, specialists, and administrators should talk to one another often to...
Edmund was in charge of the ER for the first time when a paramedic call came through. The main stage at a local music festival had...
Like any other brand these days, doctors have to figure out the best ways of communicating with their audience and potential clients. Since the mid-1990s the...
A recent survey conducted by Medical Marketing Services Inc. (MMS) the industry leader in providing email marketing services to healthcare professionals, found that 94% of physicians...
Historically, medical care has been primarily physician-centric — “take the doctor’s orders”; however, more recently, patients are playing a more active role in their treatment. At...
**This article was first posted on Social Media Examiner on September 28th, 2011 Would you like people to rave about your business? Wouldn’t it be nice...