Business
Real estate marketing strategies and their benefits
To begin with, it is important to note that real estate marketing is applied through techniques and strategies aimed at facilitating the commercialization of real estate, either for sale or for rent. For this, it is proposed:
- man holds symbol of idea and growth for real estate marketing strategies
- Know the needs of consumers.
- Present the product or properties in a way that is recognized by potential clients.
- Position the brand or business offering.
With the above you can already deduce that the main benefit will be to get your portfolio of goods and services to be commercialized. However, we can break down this great benefit of real estate marketing into the following:
Achieve brand positioning, both in the cases of real estate companies and in those of independent professionals.
- Increase visibility in front of potential customers.
- Streamline business real estate transactions.
- Reduce time in the sales funnel.
- Minimize the effort of real estate agents.
- Optimize commercial management.
Why apply real estate marketing strategies?
The main motivation why today companies and professionals turn their efforts to real estate marketing is because with this it is possible to increase productivity in the business.
As William A. Cohen mentions in his book “The Marketing Plan” : “All companies need marketing to be successful . ” Of course, this includes businesses in the real estate sector.
And it is that, although real estate marketing, like marketing in all sectors, does not deal directly with selling, if it projects all its strategies to facilitate the commercialization of real estate and optimize processes so that the work in sales is more cash.
Real estate marketing strategies
Now, to achieve this, it is necessary for real estate marketing strategies to evolve with the market, and in this it is vital to take into account the trend towards technology and the use of the internet. Therefore, to be successful in your real estate business you not only have to have a marketing plan, you also have to add digital to the equation.
real estate agent points out ideas of digital real estate marketing strategies
According to what was revealed by Blue World CIty , a portal specialized in business training and management, in one of its recent articles, 81% of real estate buyers use the Internet as a source of information .
This is precisely why our 5 strategies are focused on taking advantage of all the opportunities that the internet and its different tools provide us with.
1. Website
Right in the job of gaining visibility and getting those customers who need what you offer know that you exist, having a website is very useful.
Both large companies and independent real estate agents can have a website in which the portfolio of services and products is presented and two-way communication between clients, consumers and bidders is facilitated.
In order for this site to achieve its mission, it must have:
- Own domain.
- Personalized design and faithful to the identity of your brand.
- Easy to use and intuitive.
- With responsive design to be viewed from any mobile device.
- Optimized for search engines like Google.
- Self-administered.
2. Presence in social networks
Social Media is a strategy by which most companies and entrepreneurs start their participation in the digital world. The ideal is to have a plan in which the objectives are set with this participation in networks, the content to be published ranging from the textual to the graphic (photos, videos, designs …), the profile of the target clients and a calendar of publications.
3. Inbound marketing
With Inbound Marketing in the real estate sector, what you are looking for is that those clients profiled to be buyers and clients of your business, find you.
To apply it, you must take into account the level in the sales funnel that each contact occupies, so that you can direct towards them advertising and resources that satisfy their interests and allow you to show yourself as an authority. So when they are ready to buy, they will know that you have what they need.
Some resources used in this strategy are:
E-mail marketing : use of emails to communicate.
SMS marketing : use of text messages to inform, promote and call to action.
Content creation : used to inform about the product and the market in which it is located, through tools such as eBook, Newsletter, webinar and blogs.
4. Real estate CRM
Managing customer relationships is essential for those who know the industry. This is not new, however, the novelty is that with the help of technology and the digital world today it is easier.
This is thanks to the invention of real estate CRMs , with which the entire process is automated to reduce time and effort for entrepreneurs and real estate agents.
For example, in the real estate CRM that includes our software, you can automate tasks such as:
Publication of real estate offers on our portal and in dozens of recognized portals in Latin America, Central America and Spain.
Feed your customer databases and host them in an organized way.
Analyze the profile of your clients to know their needs and possibilities.
Cross the real estate of your portfolio with the requirements of each potential client for successful business proposals.
Manage and automate essential activities in the relationship with customers such as meetings, visits, calls and mailings.
5. Alliances and MLS
To be successful in the real estate industry, peer relationships are also important. This depends on increasing the network of contacts and raising the opportunities to carry out transactions that meet the needs of your customers to the limit.
Allied professionals have ideas of digital real estate marketing strategies
For this, alliances and tools such as the MLS (Multiple Listing Service as indicated by its acronym in Spanish) are a plus, with which collaborative work is achieved that shortens distances and times in commercial real estate management.
For example, with Capital Smart CIty and our real estate software, real estate companies can generate alliances through digital means, so that those who decide to accept you can both make their portfolio of assets visible, as well as know yours.
This makes it easier for you to find what your customers want to buy and to sell what they want to sell, thus fostering a win-win relationship with your partners.
Finally, applying all these strategies can be simpler and more viable if you have solutions and providers that deliver the technology in a more digestible way and support throughout the operational deployment.
Conclusions
The real estate market evolves at the pace of the fourth industrial revolution that we are going through, therefore, the way of managing marketing and clients must also change to achieve business success.
Doing so effectively depends on applying current real estate marketing strategies, such as the creation of a website, a positive presence in social networks, the application of inbound marketing, the use of real estate CRM and the participation in commercial alliances with partners from the same union.
Business
Can you buy insurance for your cryptocurrencies?
The meteoric rise of cryptocurrency prices intensifies the need for tenacious security for this digital asset. From massive thefts of crypto wallets to a large number of hacks and mobile phishing, the cryptocurrency market opens arms to the insurance industry for a useful purpose.
Investors are finally mutually accepting the need for insurance in cryptocurrency, which would serve as a protection for their coins regardless of their use. Before this thought, every measure counted for the purpose of safety of this digital asset failed miserably, demanding more effective protection like Bitcoin Equalizer. That’s where insurance comes into the picture.
Trend of Insurance in Cryptocurrency:
As with other physical assets, insurance will now also be incorporated in cryptocurrencies allowing third-party interference. However, it is still not confirmed if insurance in cryptocurrency is a promising solution to cryptocurrency or will end up going in vain like others.
The instability of cryptocurrency can now finally be observed after its various price fluctuations, taxation rules, and unexpected losses. To overcome this stability, insurance in cryptocurrency contributes its part in making cryptocurrency secure and decreasing the likelihood of major issues.
Being a relatively new trend, investors are quite confused about this security’s efficiency in the cryptocurrency market as other real assets. Therefore, we have included all the major details about insurance in cryptocurrency and if you can buy insurance in cryptocurrency too.
Why does cryptocurrency need insurance?
The popular cryptocurrency bandwagon is making rounds in the financial market after its recent price spikes, making the famous record of the trillion-dollar capitalization of Bitcoin. From individuals, startups, companies to huge crypto industries, approximately 40 million people are today finding feet in the cryptocurrency market to gain financial independence. This extensive use of cryptocurrency surely calls for a high level of security that can guarantee cryptocurrency as a secure investment.
Unlike any ordinary investment, cryptocurrency is multiple times bigger than any market that came into existence yet. Not only is it limited to making transactions, but it also generates a handsome amount of money/profit to investors through various ways.
However, the instability of the cryptocurrency ecosystem cannot be ignored at any cost, considering cryptocurrency a big market. Investors have finally realized the volatility of cryptocurrency, resulting in its skyrocketing values sometimes and massive scams most of the time. No matter how many security options you select while storing your cryptocurrency in a wallet, there’s still room for mishaps to happen.
One of the most surprising incidents in the history of cryptocurrency was the theft of more than $500 million worth of bitcoin from a popular Japanese cryptocurrency exchange- Coincheck. It shows that the place where you consider your cryptocurrency to be the safest is actually where it’s extremely exposed to threats. The new hype of insurance in cryptocurrency spread like a fire in the woods, and the predictions of the devaluation of cryptocurrency were again in the limelight.
This vulnerability of the cryptocurrency ecosystem became a major concern for investors who already had their money staked or were planning to. To come up with a reliable solution, many exchanges offered the option of insuring cryptocurrency for a greater degree of protection officially. This solution seemed reasonable as we have been using insurance for nearly all of our life on different precious Owings.
Soon after the release of the news, the trillion-dollar bitcoin was prioritized and experimented first with insurance. The reason behind this was the high volatility of Bitcoin and the multiple risk factors associated with it.
However, bitcoin is also the ideal cryptocurrency as its creation inspires nearly all the altcoins to blockchain mechanism. Therefore, it was legitimate to insure Bitcoin and see how effective it works in risk management and complying with the expected security standards.
How does insurance in cryptocurrency work?
As said earlier, the fundamental aim of insurance in cryptocurrency is to provide the basic level of protection to this unique digital asset. Therefore, a number of popular cryptocurrency exchanges offered cryptocurrency coverage with support from insurance. These exchanges have set specific rules and regulations when it comes to offering the option of insurance in cryptocurrency.
Today, the cryptocurrency insurance market rests up to between $1 billion and has predictions to peak up to $6 billion if the demand for insurance in cryptocurrency continues to increase like this.
One thing to observe is that insurance in cryptocurrency is not associated with the government in any way as cryptocurrencies are an expensive and decentralized asset to get insured. It’s better to use an insured cryptocurrency for making payments than an insecure coin that you can lose at any time. The use of insurance in cryptocurrency will also halt the criminal activities associated with cryptocurrency. It will provide a barrier for hackers and their underlying technologies to enter into the exchanges and take control of the cryptocurrency.
On top of all, insurance of cryptocurrency will prove to be the ultimate nirvana relief for you in case of losing your precious cryptocurrency through any means. In short, insurance will allow you to make a secure backup of your cryptocurrency in case you lose your fund or get your cryptocurrency hacked.
How can you buy insurance in cryptocurrency?
A number of exchanges are educating their users about the necessary benefits of insurance in cryptocurrency. They walk you through the whole process so that you get everything right in the first place. Besides, some exchanges also offer insurance products that are specially designed as per the requirements of the client.
There are varying percentages of the interest in insurance that you have to pay monthly to exchange you buy insurance from. It starts from some hundred dollars and can reach up to a great limit depending on the features you want in your insurance. A startup is charged less fees than a public company which calls for premium insurance features for the safety of cryptocurrency.
Conclusion:
It’s okay to be skeptical about whether to buy insurance or not. But securing cryptocurrency is not a bad idea if you rely on making profits from this amazing source of passive income.
If you’ve made up your mind about buying insurance in cryptocurrency. Then look for an exchange that offers the most diversified features at affordable rates so that you don’t have to break a bank.
Business
How to win an online voting Contest
During your day, you scroll through many possibilities of winning great and exciting prizes. These possibilities come in various forms, shapes and even on various platforms. As a frequent social media user, you ought to be aware of how these opportunities present themselves. That is, in the form of a contest. Contests hold great importance as they make life easier and a lot more entertaining. Their entertaining nature makes them worth participating in, and their exciting prizes make them worth competing in as well. Such is the case for most of the online contests we come across. With multiple, if not all, of them offering big prizes. As these prizes are enough of a reason to compete in the contest, most of us participate for the fun of it. However, not anyone who participated in the contest can win it. The mechanism working behind the scenes require you to pull your weight. Which as you can imagine, is easier than done.
Fortunately, there is a better option out there. With the contests holding the significance they currently enjoy, there is a better way to participate and win. As you might be wondering, how to win an online voting contest, the answer is simple! By outsourcing! The luxury to lease your troubles to a professional is a rewarding one to say the very least. With victory being this easy to achieve, you no longer have to consider any other possibilities. Moreover, it is rewarding in more ways than just one. With the votes being handed over to you, with your minimum effort, your life just got a lot of easier and so did winning most of the online contests.
Select the Smarter Way
As a participant of an online contest, you ought to be aware of the immense competition one has to face even to get their names mentioned. With the winning prize being so out of reach, most people tend to give up before they even start to compete. After all, imagine having to face tens to even ten thousand people on a near hourly basis. It makes competing without help seem like a lost cause. This is exactly why when you as yourself how to win an online voting contest, you should know just where to click and what exactly should you do!
With the prize on the line, it makes sense to utilize the options available to you. After all, Victory is for those who compete not in a difficult way but in an easy yet smart way. As the votes come swooping in on your entry in the contest, your position in the contest will be improved significantly. This is why when you come across multiple contests, you will know the answer to how to win an online voting contest. Making winning a matter of preference and your life easier!
Business
How To Convert Bitcoin To Cash Fast – 2024 Guide
Cryptocurrencies, today’s investment, the money of the future. In a very short period of time, they made a real explosion in the world of trade, and they continue with the same trend. We have over a thousand different cryptocurrencies on the market today, but Bitcoin is certainly their main representative. This currency was created 13 years ago and did not carry much optimism with it given that it was almost worthless ($ 0.03). Yet it has managed what no other has, and that is to survive in the market and increase its value incredibly many times over! Let us remember the prediction that it will be “sucking” if it is equal to the dollar. But, not only did it happen, but in a very short time, it exceeded its value as much as 40,000 times, what is its value today!
Many are wondering how they can quickly turn bitcoin into cash. Well, there are many ways, but the first and most important thing you have to do is to invest.
Buying bitcoin is easy if the authorities of your country approve it. To be sure which countries approve and which do not this type of trading, click on www.advfn.com. You may be wondering why cryptocurrencies are banned in some countries. It would be said, for security reasons, because given that there is no central authority, which means that they are not controlled by both the Government and banks and that transactions take place peer-to-peer, ie without intermediaries, they are suitable for various malversations and criminal acts that are difficult to get to the end of. But their popularity and value is growing rapidly, and many are happy to enter this digital gold.
When you decide to invest in cryptocurrencies, the first step you need to take is to open a crypto wallet in which to place your digital money. There are many ways to get to it, and the most popular is the crypto ATM. Although they do not exist in every city, more can be found in metropolises. So, for this, you need a bank card that you use in the same way as when you want to withdraw a purse. This time, your money will not end up in your hands, but in the digital wallet you have already provided. Although of different opinions, many agree that cold, hardware wallets are safer and that they are protected from hacker attacks. Of course, it is up to you to decide whether you are willing to invest in this smart investment or not. Hot wallets require an internet connection and carry a certain amount of risk with them, but that certainly doesn’t mean you have to be stolen.
We come to an important task, and that is the decision of what you will do with your bitcoins – whether you want to trade or you would rather try mining. What many experienced “players” will say is that trading is probably easier, especially for beginners, and bearing in mind that today there are mobile applications that use AI, and help the user to make money. On the other hand, we have mining that can be very profitable if you have the right computer equipment, some knowledge, and time to devote to it.
Either way, you’ve tried and succeeded, you’ve come to the first earned money you want to pay off. There is only one question left. How?
Brokers are people who can help you with this. Of course, with a commission. You can also find someone you trust yourself, and you know that you will not be left with empty pockets after you transfer bitcoins to his account.
There are other methods. Just as you can buy bitcoins at an exchange office and at an ATM, you can also sell them. Here it is important to follow the exchange rate list because it can differ from one exchange office to another, and it is in your interest to choose the one that has the best offer.
If you already have experience with trading or mining, you have probably heard of the OTC system. Over-the-counter is certainly one of the best ways to do this. We mentioned the role of the broker and we will again. A broker is an intermediary between two parties, and only after receiving a deposit from either of those parties does he proceed with the transaction. This is the most well-known way to convert large amounts of bitcoin into fiat money and vice versa, although sometimes it can fail to transfer all the money for the same day, due to the limit. Even if this happens, don’t worry, but try the same tomorrow.
Many are wondering if cryptocurrencies are coming to an end, given their volatility. There are both opinions on this topic. However, we believe that, even if they come to an end, this will not happen soon, because they do not represent those without reason digital gold, which, unlike real gold, is much easier to transport, which is a great advantage.
Many will agree that the time of cryptocurrencies is yet to come, given that many companies have begun to accept them as a means of payment. The Tesla company invested millions in bitcoin a few months ago and also announced the possibility of buying vehicles in this currency.
There are also other cryptocurrencies with good potential – Ethereum, Ripple, Litecoin, Neo, and many others. The key to success is to enter the world of investing responsibly, which means thinking a step ahead.
Find a reliable platform to give your trust and money. Monitor the situation on the market and think carefully about where you want to invest your money. For starters, it would be desirable for these to be smaller amounts, at least until you have mastered the basics. In addition, investing in several different currencies could be useful. Yes, earnings could be significantly less, but also a loss if luck turns its back on you.
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