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Google Helpouts is creating a lot of buzz online. It’s a tool where people can connect with, and get help from experts anywhere in the world...
The issue of health disparities in the U.S. should be a growing concern for everyone. Despite the fact that we have the best doctors, nurses, hospitals...
Digital has become the lens through which we see the world. Once, there was a separation between our ‘real-life’ activities i.e. what we did from 9-5,...
Smart companies must reinvent their communications thinking, moving away from a sole reliance on top-down messages delivered through mass advertising. Read the rest of the article...
Sometimes I hate Guy Kawasaki… I’ve been thinking about writing an article about how to build a readership for your blog for a couple of weeks...
Threadless.com is a T-Shirt company and it has some of the coolest, most beautiful, original T-Shirts I’ve ever seen. Not only that, almost all their designs...
I mentioned in a previous post that “important stories live in our data”. Particularly in healthcare where tons of data abound. The problem is that healthcare...
Compelling stories live in our data. But you wouldn’t know it by the way brands treat it In a recent article published on Content Marketing Institute,...
In content marketing and social media you want to make sure you’re engaging with the right people. So for example an OB-GYN practice using Facebook, Twitter,...
Have you ever got in a fight with someone and ended up much better friends? Well I wonder if all the people out there who are...
As the world of marketing changes, so do the agencies that offer their services. In the past, most marketing agencies...
As a business owner, you know that marketing is essential to the success of your company. You also know that...
When it comes to saving money, there’s no shortage of methods and strategies. But one of the most effective –...
No matter what you’re selling, a successful sales letter needs to contain certain key elements in order to persuade your...
Market segmentation is the process of dividing a market into distinct groups of consumers with different needs, characteristics, or behaviors...
If you’re not using market segmentation in your marketing campaigns, you’re missing out on a major opportunities to improve your...
Market segmentation is the process of dividing a market into distinct groups of consumers with different needs, characteristics, or behaviors...
The first step is to understand who your target market is. Segmenting your market allows you to focus your marketing...
Marketing segmentation is the process of dividing a market into distinct groups of consumers with different needs, characteristics, or behaviors...
The benefits of social media marketing for businesses are vast and wide reaching. By engaging with your customers and clients...
Your social media marketing strategy should be an integral part of your overall marketing strategy and business plan. It should...
While launching our website, we got to learn a lot about on-line marketing. As a business owner, you know that...
The services provided by freepik are really useful for many people, they are one of the best to give you...
Hiring the right content marketing consultant is a significant business decision. Ideally you want someone with whom you will enjoy...
Social Media Consulting Strategic Planning Social Media Audits Social Media Training & Workshops If you wish to outsource your entire...
If your organization is new to content marketing you may feel tempted to rush out and hire a consultant to...
Are you a healthcare employee looking to expand your career? Not sure how to market your skills online? If so,...
Do you often wonder if there’s any value in content marketing? Do you doubt that people actually make money by...