Did you know that health-related research is among the top three online activities worldwide? In the United States alone, more than 100 million Americans per year will...
Do you have access to the new Facebook Insights? Whether you do or not, it’s important to know that Facebook has ‘upgraded’ the way you analyze...
Social media helps bring people together. When it supports conversations that enhance doctor-patient relationships, that’s worth writing home about. This week an infographic associated with a...
Are you new to healthcare social media marketing and wondering how to get started? For conservative industries such as healthcare, social media use is challenging due...
In today’s digital world patients are using non-traditional paths on their medical journeys. It used to be that if you suddenly fell sick, you would call...
Half of the plastic surgeons responding to a recent survey reported using social media platforms such as Facebook and Twitter to connect with patients. The finding...
When Twitter initially launched I was largely skeptical on how it could be utilized in medicine. Initially I thought Facebook was a better option due to...
Here’s something you don’t hear everyday – ‘Patient engagement is actually declining’. According to a study by the Deloitte Center for Health Solutions: One in three...
Do online doctor reviews matter? Well, aside from the fact that they can be biased, insignificant or statistically unreliable reviews are growing quite popular, with more...
Patients are better informed today than they were just ten years ago. Instead of consulting a doctor, they first check the Internet. With all the health-related...