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I mentioned in a previous post that “important stories live in our data”. Particularly in healthcare where tons of data abound. The problem is that healthcare...
In content marketing and social media you want to make sure you’re engaging with the right people. So for example an OB-GYN practice using Facebook, Twitter,...
“We’re not going to sit around as you drag your feet on the issue of healthcare social media content,” is what the DHC (Digital Health Coalition)...
The biggest challenge that all content marketers face is creating a steady flow of compelling content that attracts and retains customers and prospects at every stage...
There’s three things that you should understand about your searchers on the Internet: #1.They are impatient! They will not waste time wading through pages and pages of results...
Content analysis is an essential part of creating and sustaining effective web content. It is the process of evaluating your organization’s web content in terms of:...
I asked a doctor friend what she thought SEO meant. She quickly responded, “I’m a physician, not a financial advisor.” (I think she got it confused...
