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5 Signs Your Business Needs a Better Facebook Page Management

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Since we are living in a digital age, and social media play a crucial role in our everyday life, it’s no surprise that a lot of businesses have a person responsible for handling these. If you think about it, you will see that it makes perfect sense. Social media like Instagram, Facebook, and Twitter, have billions of users who are active every day.

Therefore, it is not a surprise that many businesses have seen this potential. Furthermore, we can see that some of these social media have provided their users with a chance to use some exceptional features that can help them reach out to much more people. It all revolves around how much people will see and share your content.

Plus, we can see that some of them have the concept of likes. If you are interested in increasing the number of likes for your Facebook account, be sure to take a look at gebruikersnamen.nl. However, a person who is responsible for this kind of work needs to have a certain level of knowledge.

Sometimes, you will need to think about replacing a person who is simply not capable of providing you with the best possible results. That’s the reason we would like to provide you with a couple of signs your business needs a new Facebook page management. Without further ado, let’s take a look at some of these signs.

1. Missing the Messages

When you have a business account on Facebook, you will certainly receive a lot of different messages every day. Therefore, it is an absolute must for you to take a look at these and provide your customers with a professional answer. In case you have seen that some of the messages have been left unanswered, you seriously need to think about hiring a new person for this position.

That doesn’t mean that you should do it immediately when it happens, try to see if the current manager is simply irresponsible or there are some justifiable reasons. If you take a look at some of the studies, you will see that every business account needs to strive to reach 90% of answered messages. Otherwise, there is a high chance that you will lose a high percentage of the customers down the road.

2. Low Engagement

The next sign we would like to talk about directly correlates with the previous one. We would like to take a look at it from another perspective. If you see that the engagement is not at an appropriate level, this is a clear reason for you to think about another solution for this position. If we were to believe the studies and researches done by Facebook, an engagement rate lower than 10% is a no-no.

To describe the engagement rate in the simplest possible words, it needs to be said that this is a clear image of how active your account is. Simply said, if your engagement rate is not as high as it should be, you cannot hope for much in the future. Engagement rate is one of the most important signs that your account is on the right path, or you will need to think about changing something in the future.

3. The Data is Not Used Properly

Facebook is a social media that has made it possible for business accounts to reach out to countless people around the world. However, a social media manager needs to know how to do that properly to maximize profits in the future. One of the most important things is that using the data you have properly. Sadly, we can see that there are a lot of accounts that don’t do this thing properly.

We are talking about things like analytics. For instance, you will have a much easier task of targeting certain demographics who would be interested in taking a look at your content and potentially paying for your service or products. Since there are numerous other factors you will need to take into consideration, we will not name all of them. All in all, be sure to use this kind of information properly.

4. The Strategy is Not Working

In case you haven’t heard so far, roughly half of all small businesses are forced to do their social media marketing on their own. While there is nothing wrong with this approach, it needs to be said that this is a field where a person responsible for it needs to be capable of many different things. The commonest term you will hear about this is that this person will need to wear numerous different hats.

To do that, you will need a certain social media marketing strategy. In case there are no positive results, be sure to think about changing it. If the new strategy is not at an appropriate level, you should look towards changing the person in that position. Not only that this is one of the obvious signs some changes are needed, but it is also one of the commonest ones. Mainly because SBOs often do it by themselves.

5. The Writing is Not Good

Many people don’t understand that having good copywriting skills is an absolute must for any kind of social media marketing. To be as clear as we can, you cannot do it without these skills. Just think about it, the manager will need to write something from time to time. At the same time, it needs to be meaty, interesting, and grammatically correct. For some people, this is not possible.

Even the smallest mistakes can make people give up on following your brand in the future. We are not talking about writing stories, we are talking about being as entertaining as it is possible. Since many people are not aware of just how important this skill is for this job, it is one of the most overlooked skills in this job. Therefore, be sure to find someone who has great writing skills.

The Conclusion

In the end, we would like to say that managing a Facebook page is much harder than many people believe. Therefore, the person in this position needs to be capable. Here, you can take a look at some of the most obvious signs that you need a change in this position.

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Business

5 Businesses that are Hot right now in Emerging Markets

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Every business minded person is trying to invest in emerging markets now in hopes that profitable returns are gotten in the long run. While most European and American markets are grown and proven to be rewarding, they are fast becoming saturated hence the desire by many investors and even new entrepreneurs to enter emerging markets.

The businesses that would be covered on this list would be the ones that can be started with low capital because everyone knows that selling crude oil in anything country is profitable but how many people can really afford the capital and resources to start a crude oil business! The answer is very few people. This list is primarily for business minded people that would like to do business with low overhead then scale their business over a period of time. Without further ado, let’s explore our list.

1. Social Media Marketing

This business is one that you can literally start from your bedroom. There’s a lot of attention right now on social media platforms like Facebook, Instagram, and YouTube. All you have to do is a take a course on how to use these platforms to promote products for sale. The next thing is to hone your skills, do some work for free to build up your portfolio and get valuable testimonials you can then use to get your first client. From there, you can grow your business through referrals and more advertising provided you get good results from your marketing.

2. Gaming Platform

Believe it or not, having a gaming platform is fast becoming lucrative in emerging markets, especially the ones in Africa. On one part, the rise in these types of platforms could be due to the want of many African youths to get rich or cash out as they say by investing so little money. This business may be controversial to many, but platforms like this one amongst many others have steadily built their business to profitability.

3. E-Commerce

This one is rather expected. Over the years, silicon valley investors have invested massive amounts into the e-commerce scene in developing countries. Although, some of the e-commerce companies aren’t successful yet, but the investors are willing to bet on the economies of these countries blossoming over the next few years. This way, they can not just make a profit but also have bigger market shares because they decided to invest early. Now, to start this type of business, you need to have a unique e-commerce idea that you can bootstrap then convince big-time investors to help scale your business to help you become competitive in the market.

4. Graphic Design

Graphic design is a very good business you can get into with low capital. What you basically need to do is get good graphic design tools and learn the basics of graphic design. There are so many small-scale businesses being started every day in emerging markets that need the services of graphic designers to help create visual brand assets and marketing materials for them.

5. Crowd farming

From the name, you can deduce that this is a derivative of crowdfunding. Crowd farming has to do with a group of people pooling together resources to invest in farm produce on a large scale then splitting the profit based on individual contribution. This is the case with platforms like Agropartnerships and Thrive Agric just to mention a few of platforms that are taking advantage of the growing interest in Crowd farming.

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Business

How to Turn Your Crazy Donuts Ideas into a Business

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The donut industry is growing more and more rapidly every year. With big names such as Dunkin Donut, Krispy Kreme, Winchell’s, and Tim Horton being the ones dominating a marketplace worth $16 billion. Most notable is the sponsorship between Dunkin Donuts and one of football’s most iconic names, Liverpool FC. Because of reasons like this, we can see why the donut industry is on a path to more popularity, and we can see why someone would be interested in investing in a donut business.
But how do smaller donut businesses compete with industry giants who have endless resources and several thousand donut shops under their names? Stick around as we are going to give you a few tips on how to turn your crazy donut ideas, into a successful business.

1. Starting Location is Key

Opening your first donut shop is nothing like managing a whole franchise. But it’s too early to think about that. First, you need to come up with a good idea for your location. Do you plan on opening your first donut shop near the main street, where you can catch the eye of casual by-passers, or maybe a strip mall location would better suit you. A key strategy in selling donuts is to always have them on display on a large counter area where customers can see the goodness you’re selling.
Another popular option is food trucks or donut trucks. Selling your donuts from a food truck feels modern, but also classic, and that just might be the niche that works for you best.

2. Keep Working, When Not Working

Your donut shop will always have slow periods during the day. During these slow periods, you can brainstorm ideas on how to increase revenue. During the morning you can add a special price on coffee, or offer a free donut with every coffee purchased. You can also offer catering services for birthday parties, weddings, and corporate or non-corporate events where you can cater to them donuts or cakes, or donut cakes!

3. Figure Out a Solid Business Plan

Having a solid business plan is key for the survival of your business. Choosing to ignore this step will cost your business greatly. By having a business plan in place, you can turn your donut shop into a successful business. With a plan in motion, you can sell others your vision, whether that’s a loan officer or an investor… or maybe a friend who likes to help you out.
Your business plan should start with your executive summary, which is a brief description of what you’re trying to do. Follow that up with a finer description of your business idea that will detail all the areas where your donut shop will be a hit. Marketing is very important, so make sure to include how you’re planning on marketing your business, and how much money you’re planning to allocate in that field. One more thing that will greatly increase your chances of survival is identifying how you can solve some problems that are related to other donut shops or the donut industry in general. You have to have something unique about your donut shop, so brainstorm ideas on what will make you better than the rest.

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Business

How To Boost Your YouTube Subscribers And Views Number Fast

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As you might already know to be a professional YouTuber can be quite a lucrative hobby, and channels with millions as well as hundreds of thousands of YouTube followers earn more than enough to support their living style and families. The way you earn money on YouTube is through ad monetization as well as promoted and sponsored videos. Of course, in order to be able to live on YouTube, you need to have a large group of people following you that will then see the ads.

And though YouTube might seem like a fun thing to do it isn’t easy at all and you need to be pretty consistent and patient in order to be successful. Saying this, getting YouTube views and subscribers can be pretty hard at first, and you need to have a bit of lack and put in a lot of hard work in order for it to happen. Still, there are some tips on how to get a lot of views on YouTube and the main one is to post things that might be interesting to a wider audience, and try to make it viral.

Let’s take a look at certain tips on how to have a more popular YouTube channel!

Tips On Getting Youtube Views And Subscribers

1. Although you can find a lot of articles on how to get subscribers and views fast most of those are just a YouTube glitch and don’t actually give you persistent and real followers. Instead of trying to trick the system your best bet is to go ahead and start promoting your content. Do it through social media, ask your friends to share and why not visit multiple forums and post your work! Very soon after you will be getting much bigger traffic and enjoy the popularity!

2. Figure out a publishing schedule and stick to it. Saying this if you say news videos will be every Tuesday and Friday don’t miss out of any, and you will get a devoted and large group of followers that are eagerly waiting. This way you will show people that you are serious about what you do and that subscribing is a worth it option.

3. So, along with that, you should start delivering more at the beginning of your videos. This will attract more views as well as subscribers to your channel. Use the first 8 seconds to hook people to it and deliver the core of your video straight from the start.

4. Use Pinterest to your advantage. Asking someone to create a picture of your best YouTube videos, and investing in ads on Pinterest will bring you quite a few people and views in a matter of days.

5. People are interested in reading Amazon Reviews so use that to your advantage and add the name of your YouTube channel at the end of your review. And along with that try to expand your social media promotion and reachability to Facebook, Instagram, Twitter, etc.

6. Also, when it comes to how to get subscribers on YouTube fast, you should start using the power of a good title. By creating an attractive and searchable title chances are your video will be easier to find and thus the number of subscribers and views will constantly grow.

7. And last but not least translate some of your most popular videos. Do it by yourself or hire an agency. This way you will be opening the door to an international subscriber audience!

Summary

YouTube profession is the one of future, and if you enjoy recording things, then it might be just the right for you. Still, it is important to be consistent and innovative in order to succeed. Doing this you will be able to increase the number of views, and subscribers fast, and enjoy all the benefits of YouTube popularity!

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