Social media in medicine is not about socializing with others.
According to Dr. Anas Younes, chief of the Lymphoma Service at Memorial Sloan-Kettering Cancer Center, it is as professional a forum as presenting at a national meeting. The difference is that with social media, the audience can consist of millions of people. Public and patient reliance on social media for important information is a fact that physicians can no longer ignore.
Dr. Younes finds engaging with patients online to be very rewarding. In fact the common excuse that many doctors cite i.e. “I don’t have time for social media” does not sit well with him.
“We read scientific papers, respond to a constant stream of emails (some from patients), review electronic medical records, participate in video conferences, and order medicine—all online. So participating in social media, such as tweeting a link to an interesting new medical finding published in a scientific journal, takes only a few seconds.”
It’s great to see the case for social media in medicine boosted by an influential doctor such as Dr. Younes. Please click on this link to read the full article and glean more insights on this topic.